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Read our Privacy policy and Terms of use for more information.

Effective Date: May 11, 2026 • Last Updated: May 11, 2026

Norfolk Currents (“we,” “us,” or “our”) operates the website at nfk.currents.news and related publications, newsletters, and services (collectively, the “Services”). This Privacy Policy explains what information we collect, how we use it, and the choices you have. By using the Services, you agree to the practices described below.

1. Information We Collect

Information you give us

We collect information you provide directly when you:

  • Subscribe to our newsletters (such as the Weekend Edition) by submitting your email address and, optionally, your name or ZIP code.

  • Submit an event, news tip, press release, letter, or other content for consideration.

  • Contact us by email or through a form on our site.

  • Make a contribution or purchase a membership, in which case our payment processor collects billing information on our behalf.

Information collected automatically

When you visit our website, we and our service providers automatically collect certain information about your device and browsing activity, including:

  • IP address, approximate location (city or region), browser type, operating system, and device identifiers.

  • Pages viewed, links clicked, referring website, and the date and time of your visit.

  • Information collected through cookies, web beacons, pixels, and similar technologies.

Information from third parties

We may receive information about you from third parties, such as analytics providers, advertising partners, email service providers, and social media platforms when you engage with our content there.

2. How We Use Your Information

We use the information we collect to:

  • Operate, maintain, and improve the Services and develop new features.

  • Send newsletters, editorial updates, and related communications you have requested.

  • Respond to your questions, tips, and submissions.

  • Measure audience engagement and understand how readers use our site.

  • Deliver, personalize, and measure advertising and sponsored content.

  • Detect, prevent, and address technical issues, fraud, or abuse.

  • Comply with legal obligations and enforce our terms.

3. Cookies and Tracking Technologies

We use cookies and similar technologies for purposes that include:

  • Strictly necessary: running the website, remembering preferences, and keeping you signed in.

  • Analytics: understanding how visitors interact with our content so we can improve it. We use providers such as Google Analytics or similar tools.

  • Advertising: delivering and measuring ads on our site and on other sites you visit. Advertising partners may set cookies or use other identifiers to build a profile of your interests.

Most browsers let you refuse or delete cookies through their settings. Some parts of the Services may not function properly without cookies. You can also opt out of personalized advertising through industry tools such as the Digital Advertising Alliance (optout.aboutads.info) and the Network Advertising Initiative (optout.networkadvertising.org).

4. How We Share Information

We do not sell your personal information in the traditional sense (i.e., for money). We may share information in the following circumstances:

  • Service providers: with vendors that help us run the Services, such as email delivery, analytics, hosting, payment processing, and customer support providers, under contracts that limit their use of the information.

  • Advertising partners: with advertising networks and measurement partners as described in the Cookies section above.

  • Legal and safety: when we believe in good faith that disclosure is required by law, legal process, or to protect the rights, property, or safety of Norfolk Currents, our readers, or the public.

  • Business transfers: in connection with a merger, acquisition, financing, or sale of all or part of our assets.

  • With your consent: for any other purpose disclosed to you at the time we collect the information.

5. Your Choices

  • Newsletters: You can unsubscribe at any time using the link at the bottom of any newsletter, or by emailing us at the address below.

  • Browser controls: Most browsers let you block or delete cookies and adjust other privacy settings.

  • Do Not Track: Our site does not currently respond to Do Not Track signals, because no common standard for those signals has been adopted.

  • Access and correction: You can ask us to confirm what information we have about you, or to correct or delete it, by contacting us using the information below. We will respond consistent with applicable law.

6. Data Retention

We keep information for as long as needed to provide the Services, comply with our legal obligations, resolve disputes, and enforce our agreements. Newsletter subscriptions are retained until you unsubscribe; analytics data is typically retained on a rolling basis as configured with our analytics providers.

7. Security

We use reasonable administrative, technical, and physical safeguards designed to protect information about you. No method of transmission or storage is completely secure, however, and we cannot guarantee the absolute security of your information.

8. Children’s Privacy

The Services are intended for a general audience and are not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us and we will take appropriate steps to delete it.

9. Third-Party Links

Our Services may contain links to third-party websites and services. We are not responsible for the privacy practices of those third parties, and we encourage you to review their privacy policies before providing any information.

10. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Last Updated” date at the top of the policy. Material changes will be communicated through the Services or by other reasonable means. Your continued use of the Services after the changes become effective constitutes your acceptance of the updated policy.

11. Governing Law

This Privacy Policy is governed by the laws of the Commonwealth of Virginia, without regard to its conflict of laws principles. Any disputes arising out of or relating to this policy will be brought exclusively in the state or federal courts located in Norfolk, Virginia, and you consent to the jurisdiction and venue of those courts.

12. Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact us:
Norfolk Currents
Email: [email protected]
Mail: 400 Granby Street Suite 302, Norfolk, Virginia, 23510